In this down-turned economy, I get a lot of prospective clients telling me, with almost an apology, “You know Brian, what I REALLY want to do with my life is become a Travel Writer.”  And then they follow with a chuckle, “But, come on, how does one do that?  It’s not feasible, is it?”

My reply:  You won’t know unless you try it out.  But, yes, it can be done!

Now, granted, it goes without saying that travel writing is a competitive business.  Who doesn’t want to travel to cool places and write about them and give one’s suggestions and recommendations to others, right?  Sign me up!   The reality is, however, that the world of magazine, newspaper and book publishing is in a paradigm shift.  Dollars are fewer.  Advances are nearly gone.  And the hours to make the dollars are longer.  And, yet, people DO succeed as writers — and, yes, you Rick Steves wannabes, even travel writers.

Why?  Because many of us still love to travel, fantasize and plan where we will visit some day or because some of us still place importance of travel and exploration high on our list of things to do in life and budget accordingly each year.  Also, corporations and organizations are still sending their employees out on business trips — and the employees want to combine some fun exploration along with their business meetings.  People are not staying at home, folks.  The “staycation” thing only goes so far to feed one’s soul.  Hence, it’s Economics 101:  Supply and demand.  There is still demand for travel writing.  There are still readers.  And as long as there are still readers, there are advertisers and sponsors….and, hence, travel writers will be employed.  Yes, the Great Recession has made the field even more competitive.  The cream rises to the top.  Yes, the ad dollars are down.  No, you might not become a fairly wealthy travel writer like Rick Steves but, YES, you CAN make a decent living at it.

How?

AOL just wrote about one of our former clients, Craig Zabaransky, this past week.  He went from working the corporate life as a consultant in the finance sector in Manhattan…to getting laid off…to having his office become his laptop and mobile phone.  Yep.  Craig has become a full-time travel writer this past year!  He offered up some great advice on how to become a travel writer on AOL…..

http://jobs.aol.com/articles/2010/03/11/management-consultant-to-travel-writer/

I need to put in a little plug for Craig’s amazing travel writer mentor, Ron Stern.  Craig’s transition was made easier due to Ron’s advice, expertise and hands-on mentorship while on Craig’s Travel Writer VocationVacation (which was a gift from Craig’s fiance, how cool is that?) in March, 2009.  He has helped Craig and many other aspiring travel writers create their tangible, common-sensible, realistic action plans for their part-time or full-time (as is the case with Craig) career transition.

So, if you want to become a travel writer — part-time or full-time — you CAN do it.  Even in this economy.  Craig is proof in the pudding.  Congratulations, Craig!

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Test-Drive Your Dream Job:  A Step-By-Step Guide To Finding And Creating The Work You Love: www.amazon.com

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