September 2008

Are you tired of the election?  Tired of the doom and gloom on Wall Street?

Me too.  So that being said, I HAVE SOME GOOD NEWS!

After a long delay, we’re about ready to launch our “facelifted” website later this week (web developer is not my dream job, fyi).  Can’t wait!  

And here are some of the new VocationVacations mentors coming on board in the next day or so:  Not-for-Profit Director at the Miracle Foundation in Austin, TX; Children’s Book Author with Jennifer Cocca-Leffler in NH; Horse Boarding/Stable Owner at Robin Hill Farm in KY; Landscape Architect with Karen Sumek in Southern California; Make-Up Artist with Sandra Marshal in LA; Tour Director with Gerry Mitchell in Charleston, SC; and Yoga Instructor with Lori McAlister in Manhattan….just to name a few of the latest and greatest!

So how’s that for some GOOD news these days?  🙂

You have to blend passion AND business sense in order to undertake your own dream business, my friends.  I know first-hand as a guy who suddenly found himself to be an entrepreneur four years ago.  I’ve learned the hard way so if I can help out others in any way, I’m all over it.  Here are some tips to consider before you start your own dream business:

1.  Make sure you know ALL aspect of the business (that you possibly can know in advance), not just the part(s) you love.

2.  Bring in experts to help with the parts you’re not strong in (Hello, that was a CPA for me.  Not a numbers guy here.)

3.  Avoid the “hobby trap” by:

a.  Suspending disbelief that your business can be big and serious.  Think BIG and let that infect everything you do.  If you can’t summon that belief yourself, bring in advisors and “cheerleaders” who can help you expand your thinking.

b.  Making a business plan that projects growth.  If you don’t plan how you’ll reach your targets, you never will.

c.  Asking for help.  Form a “board of advisors” with no fiduciary or legal responsibility but with various areas of expertise who can ask tough questions and give sound advice about every area of your business.  They may enjoy meeting each other as much as they enjoy helping you.  A nice dinner would be a way of paying them for their time and advice.

Hey, and there’s a lot more great advice, if I do say so myself (ha!), in my book, “Test-Drive Your Dream Job:  A Step By Step Guide To Finding And Creating The Work You Love”.

Hi Friends,

I’m speaking and answering questions this Wednesday 9/24 via a free webinar at 2pm ET / 11am PT on the 8 Steps to Finding and Creating the Work You Love based on my book, Test-Drive Your Dream Job:  A Step By Step Guide To Finding And Creating The Work You Love. eLifePlans is the sponsor. Hey, who said there’s no such thing as a free lunch!?  I look forward to chatting with you.  Please SIGN UP!

The details:

Many of us are still trying to figure out what we want to be when we grow up.  We may have good jobs and nice paychecks, but we are not really happy in our work.  We daydream about the “what if’s” in our life and long for the chance to discover and explore the job of our dreams.   

Identifying your dream job and the path that will take you there is both a challenge and an opportunity. If you are ready to find that dream job, then join David Bush, CEO & Founder of and Brian Kurth, founder and president of VocationVacations®, a recognized career and lifestyle change expert, and author of Test-Drive Your Dream Job – A Step-By-Step Guide to Finding and Creating the Work You Love (Hachette, 2008).  Brian has developed a realistic step-by-step “vocationing” process to help people pursue their interests and passions and find the job of their dreams.  Brian shares proven strategies and methods that enable people to achieve their goals by helping them:         

1. Define Their Dream Job(s) 
2. Address Their Fears 
3. Do Their Research 
4. Find a Mentor 
5. Test Drive Their Dream Job 
6. Create an Action Plan 
7. Establish Thresholds 
8. Think Big, Start Small 

By following these eight steps in the vocationing process, dream jobs can become realities; passions and interests can be fulfilled; and the career and life style you always wanted can be yours for the taking. 

Brian Kurth, a former “Dilbert”, worked for the phone company in Chicago.  After realizing there was more to life than telecom calling plans, he founded VocationVacations.  He is the author of “Test-Drive Your Dream Job – A Step-By-Step Guide to Finding and Creating the Work You Love” (Hachette, 2008) and is a sought-after speaker on how to pursue and attain one’s dream job and lifestyle.  He has shared his wit and wisdom in appearances on NBC’s TODAY Show, CNN, and FOX News, and has been featured in articles in the New York Times, the Wall Street Journal, Fortune Magazine and many more.

VocationVacations’ “facelifted” website is coming VERY soon.  After a long delay (typical in web overhauls, I guess), we’re very close to launching the updated site.  Just days away.

Some very exciting other developments will soon to be announced as well… stay tuned!  Very exciting times at VocationVacations…..

With all the bad news in the markets these past couple of weeks, I hope many of the financial analysts and bankers begin to pursue their dream jobs.  There IS life beyond Wall Street, my friends!  

Yes, one must make a living….but it doesn’t have to be $300,000 a year now does it?  Happiness can come in smaller doses.  And as long as you can downsize if you have to, pay bills and continue to save for the future, a lesser-paying dream job can suddenly makes one richer in life, fulfillment and happiness than ever before.  

With that in mind, here’s an interesting article in today’s London Times I thought I’d share.

Wow, could things get any worse in the markets?  I hope not.  But we all should prepare for even worse and hope for the best.  Makes you just want to burst out the F-word, doesn’t it?  No, not THAT F-word.

I’m talking about — FEAR!  You’re not alone if you’re scared these days.  Here are some fear fighters that I use as an entrepreneur to keep on plugging along each and every day — but they’re certainly practical for non-entrepreneurs as well.  


1.  A clear vision – have a good picture of what you want to do.  It may be a particular job, it may be a type of work, it may be a lifestyle and a location of where you want to live and work.  The clarity of the image acts like a magnet pulling you forward.

2.  Optimism – In addition to having a clear vision, believe that your vision WILL pan out.  Failure is of course a possibility but success is more likely when you maintain a strong sense of being positive.

3.  Comfort with Failure – When you consider failure, you won’t be as terrified.  Take an attitude of “What’s the worst that can happen?  Whatever it is, I’ll deal with it.”  Imagine  a period of difficulty and adjustment after the failure and then life moving forward positively once again.

4.  A high self-standard – Take on the sentiment of “I would rather try and fail than know I didn’t even try.”  What will push you past the fear is the knowledge that by not trying you will be letting yourself down.  Be proud of yourself and your accomplishments no matter what.  You’re trying!

Hey friends, if you happen to be in Portland, OR tonight….come say hi as I’ll be speaking with the folks at PDXMindshare, Ladies Who Launch and Young Women Social Entrepreneurs….you don’t have to be a member with any of the sponsoring organizations….just RSVP at the link below:


322 NW 6th Avenue, Suite 200

Hope to see you tonight!

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